MOC HISTORICAL MOSQUE

CLIENT

Ministry of Culture (KSA)

BACKGROUND

The brief required honoring heritage through motion—breathing life into archival imagery to celebrate architectural preservation. The challenge was to convey reverence, craftsmanship, and progress without live footage.

WHAT I DID

I conceptualized a minimalist visual style inspired by Islamic geometry. Using After Effects, Photoshop, and Premiere Pro, I isolated static images, built atmospheric backgrounds from MOC’s color palette, and synchronized Arabic voice-over with smooth camera movements. Each transition was treated as a metaphor for restoration—bringing history back to light.

RESULT

The film was celebrated for its emotional resonance and visual dignity, effectively communicating the initiative’s cultural and social value. It showcased how motion design can serve heritage storytelling and positioned KPMG as a creative partner capable of merging art, culture, and brand integrity.

SATORP

CLIENT

SATORP (Saudi Aramco Total Refining and Petrochemical Company)

BACKGROUND

The proposal aimed to visualize digital integration across refinery operations. My challenge was to transform dense architectural data into a story of intelligence and connectivity, making abstract systems tangible and memorable to executive audiences.

WHAT I DID

I centered the concept around a microprocessor motif symbolizing interconnected intelligence. Using PowerPoint, Illustrator, and Photoshop, I reimagined the document’s structure from cover to conclusion—creating flowing layouts, infographics, and visual rhythms that mirrored data movement. Collaborated closely with pursuit teams, translating shifting requirements into cohesive visuals that expressed both rigor and innovation.

RESULT

The final 90-page proposal received spontaneous praise during a live review, earning a “double thumbs-up” from a senior partner. It elevated the design benchmark for KPMG’s energy proposals and demonstrated my ability to direct design narratives that simplify complexity through metaphor and motion-inspired composition.